Take your hair strength to the next level with this protein and elastin shampoo, infused with Kiwi Fruit Extract which is a great anti-oxidant. For hair that is strong and breakage resistant!Formulated with Hydrolyzed Wheat protein which is known for its strengthening properties and ability to penetrate the hair.Infused with Kiwi Fruit Extract which is a great anti-oxidant. Colour safe.